Social Media Marketing Trends
Modern social media marketing deals with three major shifts: quality online interaction, content or post promotion, and mobile advertising techniques. Businesses provide consumers/customers/visitors with quality interaction or experience. Customer support and site interactivity have gone a notch higher. Businesses are no longer interested in building a huge online networking without active members. Businesses also invest in content promotions. Sponsored reviews, recommended stories, and in-text advertising are trending in the market after these new strategies were proven to be as effective as the traditional banner ads. With the rise of internet-enabled phones, businesses are also building mobile sites and launching mobile advertisements. Mobile ad strategies are rapidly growing and are considered as the future of marketing and branding.