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Simplest and Most Common Web Design Mistakes Small Businesses Make

Simplest and Most Common Web Design Mistakes Small Businesses Make

Web presence is one of the most essential facets of a small business nowadays. It lets the business owner expand his coverage without much hurting his pockets. However, many small businesses fall to the trap of not caring too much about their website after the initial set-up. This list of common mistakes made by small business websites clearly illustrates why a small business owner should invest some money into having their website created by a professional. A website is not a postcard; rather it is an interactive sales professional and an asset for your company. Many times when a person visits your website, it is your company’s only chance to convert them into a paying customer. Take full advantage of the power and value a properly constructed small business website can give your company.


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User Generated Content Moderation


Executive Summary

In 2006, Time Magazine named ―You‖ as its Person of the Year, bringing even more attention to the new social phenomenon of engaging consumers in the creation and submission of content of all types. From Super Bowl ads to personal profiles, consumers are now participating side by side with companies to create User Generated Content (UGC) sites. The power of these sites can be significantly diminished by negative or divisive submissions from that small percentage of consumers who can ruin an experience for everyone. This white paper will discuss the pros and cons of moderating UGCs, together with some moderating insights, in line with brand reputation management and business income generation.

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Mobile Website Traffic: How to Lead in the Competition

Since the number of internet-enabled phone users is rapidly growing, website owners should provide their customers a mobile version of their website. It is advisable to create a mobile website, which is synchronized to the features of mobile phones for a better web navigating experience. To increase the traffic of a mobile website, the mobile site URL (which should be easy to type on a mobile phone keypad) should be submitted to different search engines like Google and Bing. The same SEO techniques for desktop websites apply to mobile websites.  Providing a redirection link of the mobile site on the desktop site’s homepage is also encouraged. The link should also be mentioned in web and mobile publicity campaigns.



























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Making it big in mobile: Taking Advantage of the Mobile Trends in 2013

The mobile industry is one of the fastest growing business industry in the whole world today. It is estimated that 5.9 billion people own a mobile device and this is expected to climb year after year. By 2015, there will be 7.4 billion mobile devices owners in the world. More and more people are going into mobile, and as a marketer, you need to be on it, too. So we highlighted three key mobile trends for 2013 that you can take advantage of as early as now.

  1. Integration of P2P and video streaming in your mobile website.
  2. Build augmented reality apps
  3. Stick with and embrace Social Media Advertising

Read more of this tip at


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